Beyoncé’s Ivy Park & Adidas to Launch Park Trail Collection
Written by SOURCE on January 24, 2023
Beyoncé is embracing the great outdoors with her latest Ivy Park collection.
Ivy Park and Adidas unveiled the performance wear line, titled Park Trail, which is inspired by “the resilience of the outdoors, the spirit of the streets and the possibilities of the future.”
According to the Hollywood Reporter, the line was previewed on Sunday, the day after Beyoncé’s performance in Dubai at Nobu by the Beach at the Atlantis Royal.
See a variety of images from a fan account below:
The drop comes days after the release of the Ivy Park x Adidas TT 2000, a reimagining of the Top Ten 200 sneaker made famous by the late Kobe Bryant. It served as a glimpse into the collection’s vibrant color palette, which includes “White Sands,” “Mojave,” and the cleverly dubbed “Sol Ange.”
Ivy Park has enlisted the likes of Offset and his son Kodi, actress Devon Aoki, and Ice Spice for its campaign.
Park Trail will be available in Adidas stores and online on Feb. 9, and hits select retailers the following day.