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A Boogie Wit Da Hoodie is releasing a limited-edition augmented reality hoodie in collaboration with OD Toronto that will launch at a pop-up shop ahead of the rapper’s performance at Coca Cola Coliseum. The pop-up shop is set to launch on Feb. 21 at OD Toronto’s location at 4 p.m., just ahead of A Boogie’s concert. […]

Virgil Abloh, whose new track with Serpentwithfeet is out now, has announced a series of physical and digital men’s fashion events in Paris for January. The public experiences, which carry the collective title Louis Vuitton: Walk in the Park, are designed to build on the existing concepts and icons conceived for the house by Abloh. First […]

Gucci has announced a new wave of its Gucci Pins experience in celebration of the wildly successfully The North Face x Gucci collection. On Monday, the Italy-based luxury house announced a new run of what they tout as “ephemeral stores” in five different locations across the U.S. and Canada, all inspired by the pins seen […]

A museum of memes—a memeseum, if you will—marks a unique collaboration featuring the creative input of Complex, Instagram, and Ka5sh. In a team-up with a variety of emerging artists, as well as with augmented reality designer Dude.sg, this assembly of creative voices will bring a reinterpretation of the memes that helped capture the ridiculousness of […]

Fashion and lifestyle brand Sadé + Shaniya is tapping into the wealth of creative experiences made possible by the latest and greatest in 3D and augmented reality technology for its new capsule collection titled the Looking Glass. “Like many other brands, due to the pandemic, we had to change our plans to release our capsule […]

Comfortingly, Facebook Inc. has agreed to acquire tech startup CTRL-Labs, a company known for a wristband that translates neuron activity into computer screen motions. “CTRL-Labs’s technology is an innovative input that Facebook hopes will be used to significantly improve the upcoming Facebook AR/VR experiences a few years down the road to fundamentally improve the user […]

During Google‘s I/O developer conference, the company announced two new smartphones: the Pixel 3a and the 3a XL. Image via Google Coming in at $399 and $479 respectively, the new phones are half the price of their older siblings. CNN notes the 3a and 3a XL are meant to be budget-friendly alternatives to their predecessors, with global […]

Marc Ecko’s impact is woven throughout pop culture, and now he’s using that influence to spark important conversations about education. Ecko’s clothing line, Eckō Unlimited, founded in 1993 and emblematic of ‘90s/early aughts culture, incorporated hip-hop and skater styles, and soon became universally recognizable by its rhino logo. Ecko soon went on to expand the brand, […]

Remember Google Glass? If you don’t, it’s ok. The futuristic smart glasses ended up being a commercial failure, and were pulled from the market back in 2015 just a year after releasing. A few years later, Facebook is the next company that appears to be taking a stab at technologically advanced eyewear. New reports claim that the […]