collaboration
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There aren’t many Nike collaborators who have the opportunity to do what Union Los Angeles has done in recent years. A familiar partner to the brand, Union has had ties with the Swoosh since the early 2000s, but it wasn’t until 2018’s Air Jordan 1 that a new generation of sneaker enthusiasts started to realize […]
E-40 has unleashed his new single “It’s Hard Not To” with Sada Baby. In the accompanying music video, directed by Jae Synth, the two rappers are seen chilling as they rap back-to-back and 40 brandishes a bottle of his Tycoon Cognac. The song will appear on 40’s next album Rule of Tumb. 40 is also […]
Nicki Minaj has dropped off her new song “Do We Have a Problem?” featuring Lil Baby. Nicki was evidently pretty impressed with Baby’s delivery on the track, praising the Atlanta native during a recent Instagram Live session. “First of all, I want to just say shout out to Lil Baby,” Nicki said. “Y’all know I always keep […]
King Von’s legacy lives on. Nearly 15 months after the Chicago rapper’s death, his team came through with his long-awaited track “Don’t Play That” featuring 21 Savage. Von previewed the cut on social media back in October 2020, just a month before he was fatally shot outside a hookah lounge in Atlanta. The track marks Von’s first […]
Silk Sonic has partnered with Fortnite to bring their signature style to the game. The Icon Series boasts outfits for players, a new radio station, and a player tournament, all in-game. Icon Radio goes live on Thursday, where players can change stations inside their vehicles and listen to the duo’s debut album An Evening with Silk Sonic, […]
In celebrity circles, it’s being called “The List,” a presumed log of designers, athletes, musicians, and the like who have received a pair of the highly sought after “Friends & Family” Louis Vuitton x Nike Air Force 1 Lows conceptualized by the late Virgil Abloh. To date, that list has included everyone from LeBron James to […]
Drake’s Nocta line with Nike made its debut in 2020 and has been dropping semi-regular collections of tech-heavy apparel and accessories ever since. In a recent interview with retailer Ssense, Jeremy Karl, a designer of the line, revealed that the concept was originally formed while Drake was working on his Adidas deal that never came to fruition. […]
Penny Hardaway’s signature Nike line is poised for a big year in 2022, with various releases lined up including a retro of his first shoe, the Air Max Penny 1, and a Stüssy collaboration on the Air Penny 2. Adding to the lineup is an new collab on the former, this time courtesy of Social Status. […]
NIGO has provided the first taste of his upcoming album. The fashion icon returned this week with the ASAP Rocky-assisted “Arya,” the lead single off his highly anticipated project, I Know NIGO project. The track was teased earlier this week with an AWGE-produced trailer, featuring Rocky, Lil Uzi Vert, and Pharrell, who also serves as the album’s executive producer. The track […]
Saba has shared his new song “Survivor’s Guilt” with G Herbo. As the song title suggests, the two rappers open up about their feelings surrounding survivor’s guilt, something that people can develop when they make it out of a life-threatening situation that someone else may not have. They also discuss their own circumstances, after having […]
