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Profound steps into introspection as they explore their namesake with the presentation of their SS20 “So Far, So Good” Collection. For the development of their Spring/Summer 2020 apparel collection, Profound established a narrative thread that sees them attempt to communicate the clash of the current generations social expectations and its acceptable expression of vulnerability. Expressed […]

Carissa Pinkston was making big moves in fashion, having modeled for names like Coach, Marc Jacobs, Prabal Gurang, Edie Parker, Nike, and Rihanna’s Savage x Fenty; however, the 20-year-old’s career has stalled in recent weeks after she received backlash for a series of transphobic Facebook messages she allegedly wrote back in May. “Being Transgender does NOT make you […]

Renée E. Tirado has been named the Global Head of Diversity, Equity, & Inclusion at Gucci. The appointment of Tirado in this position, which will see the implementation of a worldwide brand strategy that aims to ensure each tenet of that title is woven into the fabric of Gucci’s presence, is a key part of […]

For students who post their #OOTD each morning, room decor fly enough to facilitate your look is an underrated style hack. Functionally and aesthetically, statement pieces go a long way in both constructing and capturing your fit—and budgeting on basics is key. Whether you’re a logo-crazy hypebeast or an avant-garde minimalist, we’ve put together a […]

CASETiFY gets its biggest makeover yet as they bring the iconic characters of Pokémon to their tech armoury.  Many may see the Pokémon Go hype as a distant memory, while others are still out there trying to catch ’em all, keeping their childhoods we and truly alive. Heralded as the first, and largest customisable tech […]

Following a brief delay, Chance the Rapper shared his highly anticipated debut album, appropriately titled The Big Day. The project spans a whopping 22 tracks with contributions from Nicki Minaj, Gucci Mane, Shawn Mendes, DaBaby, Lil Durk, Ari Lennox, and more. In celebration of the album release, Chance delievered a range of The Big Day merch that includes tees, […]

Kanye West filed an application to trademark “Sunday Service,” meaning those prohibitively expensive socks he sold at Coachella could become available to a much larger audience in the near future.  Page Six reports that West filed to register the phrase on July 19 to use it in the apparel space, including on shoes, tops, dresses, […]

NiteCap, a company founded by Sarah Marantz Lindenberg, has received backlash with following what many perceive as cultural appropriation. The company produces a $98 silk hair bonnet that’s essentially a gentrified version of a $5 product, and Twitter isn’t happy especially as Lindenberg gave an interview in which she was praised as an innovator.  […]

1Figures steps into the Summer with wardrobe essentials courtesy of the Signature Six capsule collection.  Those with their ears to the streets will be more than familiar with Chris Figures’ brainchild 1Figures. Built to embody the traditions of a movement born in the East London Borough Of Hackney, the brand exists as product of the […]

Autumn/Winter ’19 sees Farah explore the world of Northern Soul with Farah: Twisted Soul.  As Farah steps into AW19, they maintain proximity to musical movements with bubbling energy that matches their own. For the launch of the collection, the brands explore Northern Soul, a movement with a far-reaching influence amongst the artists and musicians of […]