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Zion Williamson’s blown-out Nike PG 2.5, and his unfortunate knee injury that occured as a result of it, have taken over the news cycle for the better part of the last 24 hours. Many individuals have gotten their jokes off on social media, while others have suggested Nike would financially suffer due to one of its signature performance […]
Tonight, all eyes were on Cameron Indoor Stadium, the stage for the latest chapter of the storied rivalry between North Carolina and Duke Basketball. This matchup in particular was intriguing due to it being the rivalry debut of high touted freshman standout Zion Williamson, the overwhelming favorite to be selected with the top pick in […]
Following up the massive amount of pairs that released for 2019 NBA All-Star weekend in Charlotte, your favorite brands are back to deliver some more pairs you should consider spending some money on this week. Drops start on Thursday with the “Sunrise/Sunset” pack of Air Max 720s from Nike. Social Status’ Air Jordan VI collaboration […]
NBA All-Star Weekend brings out the best basketball has to offer. As the league’s top talent converges on Charlotte, North Carolina this year, new stars will emerge and current heroes will further cement their legacies once the final horn goes off on Sunday night. The players and action on the court are supposed to capture most of […]
In a sneaker climate where performance basketball isn’t nearly as hyped-up as it was eight or nine years ago, a collaboration can really move the needle. Kith did it last year with the LeBron 15. Concepts put its spin on the Kyrie 5 this past December. Now, Los Angeles-based streetwear brand Rokit has crafted its […]
This weekend is stacked with a ton of big releases including the debut of one of Nike’s newest lifestyle models, a 10-shoe collection celebrating Black History Month, and a legendary streetwear brand putting its spin on one of Adidas’ most popular silhouettes. Drops kick off on Friday with the release of the Puma Clyde Court […]
Yesterday, Nike revealed its latest innovation in basketball footwear, the Adapt BB. The self-lacing low-top is a successor to the HyperAdapt 1.0, and will allow the wearer to adjust the fit using an app on their smartphone. As is the case with all new footwear, the motorized model had to be pre-approved by the NBA before […]
Following up a slower week than usual to start 2019, the second week of the new year promises a solid bunch of releases worth paying attention to. The drops kick off on Thursday with the arrival of the Nike Air Max 270 ISPA, two gold colorways of the Air VaporMax 2019, the A-Cold-Wall* x Nike Air Force […]
There are several pairs worth paying attention during the final week of 2018. On Wednesday, Nike will drop the “Gold Swarovski” Air Max 97 for the ladies. The Kith x Adidas Terrex collection also releases on the same morning. The brand new Nike Air Max Dia, Fear of God x Nike Air Skylon II collection, and blue colorway of the Playstation […]
Nike co-founder Bill Bowerman once famously said, “If you have a body, you’re an athlete.” It’s an inspirational quote that’s ingrained into Nike employees’ brains and has been used to motivate people into getting off their asses. But now the brand is taking it a step further by helping athletes who make a living by […]
