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Although the Nipsey Hussle received his own “Victory Lap” Air Jordan 3s last summer, the late rapper’s most notable work in the footwear sector was with Puma. Now, the brand has announced it will continue to support the rapper’s family with ongoing collaborations. At a Wall Street Journal panel alongside rapper G-Eazy, Puma global director of […]

Rappers have been referencing sports in their lyrics since Kurtis Blow dropped “Basketball” way back in 1984 and it’s a subject we’ve. covered. extensively. over the years.  With rap sometimes being as competitive as some sports, both athletes and rappers can relate to each other more than one would think. Every rapper wanted to be […]

Since Meek Mill’s release from prison earlier this year, he’s been all about positivity. While he’s done everything from dropping the Legends of Summer EP to officially squashing beef with Drake, his most notable endeavor has been becoming one of the industry’s biggest advocates for prison reform and criminal injustice. Earlier this month, Puma launched […]