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endorsement-deals

Chicago Bulls All-Star guard DeMar DeRozan has re-signed with Nike, according to NBA insider Shams Charania. DeRozan himself confirmed the signing by reposting the news on various social media platforms. Per Charania, DeRozan re-signed for a four-year deal with the Swoosh. Through the new extension, Nike will retain DeRozan as a face of the late Kobe Bryant’s signature line, which he’s worn regularly for years, Charania […]

It took just two games for the Orlando Magic to pull first overall pick Paolo Banchero from Summer League, believing they had seen enough of the high level of play that made him their guy at June’s NBA Draft. Much like the Magic, Jordan Brand is acting swiftly to procure the services of Banchero, reportedly […]

It appears that Anthony Anderson’s exclusive “Howard University” Air Jordan 4 that was gifted to him for graduating last weekend was just a teaser of what’s to come between the Jordan Brand and the HBCU.  According to Boardroom, Jordan Brand will become the next sponsor of Howard University. The HBCU is currently sponsored by Under Armour’s Curry Brand, a deal that […]

Jordan Brand is adding another high profile name to its roster of NFL athletes, and this time it’s the face of the league’s most popular franchise. Per ESPN’s Adam Schefter, Dallas Cowboys quarterback Dak Prescott is leaving Adidas to sign a lucrative 5-year endorsement with Jordan Brand. While specific numbers weren’t revealed, it’s believed that […]

Hunt’s Ketchup may have come away victorious over Heinz in the ketchup war for Kansas City Chiefs quarterback Patrick Mahomes’s heart. On Thursday, Aly Trost of Arrowhead Pride reported that Mahomes signed an endorsement deal with Hunt’s Ketchup, however, the tweet has since been deleted. ESPN’s Darren Rovell also shot down reports about any such ketchup ties.   Despite report, there […]

Yesterday, Nike dropped some official gear to further emphasize its support of NFL quarterback-turned-activist Colin Kaepernick. While some people might still be busy setting their Nike socks on fire to protest the sportswear company’s backing of Kap, the brand seems to be doing just fine. Kaepernick’s T-shirts sold out within hours of releasing.  The brand originally made […]