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icecream-eu

Returning with its Spring 2023 collection, BBC ICECREAM EU has officially released the first instalment from its seasonal range. Expanding its offerings, the vibrant ensemble draws the glitz and glamour of pop culture, driven by mid-20th century Americana. Key outerwear pieces include a new Western varsity jacket and orange satin bomber, while the first delivery also […]

After marking the official return of the label last year, ICECREAM EU has teamed up with U.S. rapper Don Toliver for a second collaborative capsule. Arriving as part of the Billionaire Boys Club Universe, Pharrell Williams originally launched ICECREAM in 2004 as a subsidiary, skate-centric footwear line. Having already popularised the loud, all-over print that would be imitated by competitors […]