jerry-lorenzo
It’s that time of the year again. Whether you are a huge fan of the brand or not, Supreme’s new season is always guaranteed to garner a lot of attention. This season is no different. Plenty of people will be after the André 3000 photo T-shirt, but there are plenty of other great pieces to […]
The pandemic is still here and supply chain issues have heavily impacted the apparel industry, but brands are still managing to present exciting product and engaging narratives. There are the expected brands that have become mainstays like Stussy, Supreme, and Louis Vuitton that continue to draw in consumers with its core pieces and collaborations. And […]
The latest from Jerry Lorenzo’s Fear of God sees the label unveiling its first luxury loungewear collection. Tuesday, the brand shared a new campaign video starring Adonis Bosso and Saphir Bosso, with the collection playing a supporting role. The aim here, per the FoG team, was to achieve a multi-faceted evoking of a man in […]
Jerry Lorenzo and his Fear of God label have just landed another collaboration, this time to deliver a line of caps with New Era. Lorenzo took to social media to share some shots from the new campaign. Coming in four different colorways, Kelly Green, Orange, Navy, and Black, the Fear of God x New Era aims to […]
Covid-19 impacted all of our lives in various ways and fully shifted how we go about our day-to-day experience throughout 2020. Although Covid-19 isn’t gone, things are slowly starting to get back to normal and brands and designers, big and small, are catching a rhythm. There’s Joe Freshgoods, who teamed up with 7-Eleven on a […]
Nordstrom is offering a one-stop shop for all things Fear of God. The retail giant has tapped the Los Angeles imprint for the 13th installment of its New Concepts series, offering exclusive pop-up events at 12 physical locations and online. The event will give customers the opportunity to browse and shop designs from not only the Fear of God mainline, […]
Fear of God is releasing a new Essentials Kids collection, a genderless offering that coincides with the launch of the Spring 2021 Essentials collection for adults. Sales for the collection, which marks an extensions of the Fear of God Essentials label, kick off on Wednesday. The genderless collection features classic polos, jersey tees, and pull-over […]
Jerry Lorenzo closed out 2020 with another collaborative drop. Last week, the Fear of God founder/designer released a range of Essential baseball caps made in collaboration with New Era. The collection sees Lorenzo put his signature minimalist spin on New Era’s 9FIFTY and 59FIFTY caps, both of which are presented in muted, versatile colors. The former is available now in natural […]
Jerry Lorenzo has commemorated his latest business deal in permanent way. Just hours after announcing his long-term partnership with Adidas, the Fear of God founder took to social media to unveil his Three Stripes neck tattoo. The minimalist design is a nod to one of the sportswear giant’s most recognizable trademarks: those three parallel lines that are seen throughout Adidas’ apparel, […]
As part of its effort to amplify Black voices, YouTube has rolled out a programming playlist dedicated to Black leaders in fashion. The videos, which can be found on YouTube’s Fashion & Beauty channel, highlight the work and stories of some of the industry’s biggest names; Virgil Abloh, Grace Wales Bonner, Jerry Lorenzo, Naomi Campbell, and Samuel Ross […]
