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In addition to the anticipated return of the Air Max 1 ‘86 “Big Bubble,” Nike is prepping the release of a new model on its annual Air Max Day holiday according to internal information.  Rather than looking to the past like the aforementioned Air Max 1 ‘86, this sneaker is a fully new design, although it does […]

Nike’s plans for women’s Air Max 1 colorways for the second half of this year include a bright “Fuchsia Dream” pair, one inspired by collectible toys, and another done in premium tan materials, according to an internal brand document viewed by Complex. The women’s “Fuchsia Dream” Air Max 1 (style code DZ2628-001) will be released […]

The Comme des Garçons x Nike Foamposites were considered by many as one of the best sneaker collabs of 2021, and now the Japanese fashion label and the Swoosh will follow it up with a pair of Air Max 97s. The Rei Kawakubo-helmed label previewed its Fall/Winter 2022-23 collection at its Tokyo headquarters today and spotted at the show were two Comme […]

Nike is planning to bring back the “Crepe” Air Max 1 from 2004, according to a brand document viewed by Complex, reimagining the sneaker as a retro alongside a new Air Max 97 in a similar colorway and material set. Per the internal document, the shoes are scheduled to release in August 2022, but the […]

Nike has pulled out all of the stops for its 2021 Air Max Day celebrations, this time teasing a new collaboration with Travis Scott. Today, the brand shared a series of short videos on the SNKRS app dubbed “Bring the Future to Light” that cuts from scenes of the outdoors to Travis Scott in his home, which led to the […]

The drama over the custom Satan-themed Nike sneakers, designed by Brooklyn-based product studio MSCHF in collaboration with rapper Lil Nas X, continued this week as parties in the lawsuit around the viral footwear argued over its status as a First Amendment-protected piece of art. Nike filed the lawsuit against MSCHF on Monday, accusing the studio […]

Nike. ASAP Mob. The Great Barrier Reef Foundation. These are just a few of the partnerships Coral Studios has established since the part-marketing agency, part-streetwear brand was started in 2013. Co-founded by Ismaila “Ish” Traoré and Henrik Hiort, Coral Studios has had a hand in a number of projects that readers have probably seen—and many […]

Nike has an updated version of the Air Max Plus coming as part of its Holiday 2021 lineup, sources familiar with the brand’s upcoming releases tell Complex. The new shoe is called the Air Max Terrascape Plus and features recycled materials throughout. Nike has not publicly unveiled the Air Max Terrascape Plus sneaker yet, and […]

It all started with an innocent holiday greeting on Dec. 25, 2006, when Chris “Cris One” Brodit posted on messageboard NikeTalk to his Internet friends who had an affinity for the same style of footwear, “Hey, Merry Christmas, Air Max Fam.” From there, the name stuck and Brodit created what was dubbed the AM FAM, […]

Just in case you can’t cop the kicks you want this Air Max Day, Toronto’s Shoobox has you covered. The sneaker accessory brand is dropping a limited-edition candle designed to smell just like a pair of fresh-out-the-box sneakers. Inspired by Nike’s Air Max 1, these hand-poured candles feature scents of leather, bergamot, and tobacco, instantly eliciting […]