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old-spice

It’s not a stretch to say that Old Spice’s “The Man Your Man Could Smell Like” commercial, which dropped in 2010, completely changed the way people viewed the 83-year-old brand. The viral clip — starring Shadowrunners and It Chapter Two star Isaiah Mustafa — was irreverent, funny, and seemed to be fluent in a comedic […]

ComplexCon Chicago featured a number of activations that brought a unique vibe to the event, including the Old Spice Comedy Groom booth, which combined comedy and sneaker care for an experience that kept attendees fresh and staying for a laugh. Complex News’ Speedy Morman caught up with viral star and comedian King Keraun at the Old Spice booth, who, alongside T. Murph and Marcus […]