FRESHEST 103.5

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Club Fantasy’s endless euphoria continues to keep the energy alive as they tap a hand-selected pool of typeface developers for Collection 2.  Former Donda art director Joe Perez has been heralded as one of the most exciting creative leads of this generation, delivering some of the wildest album artwork, tour merchandise, and apparel lines the […]

Technical, performance wear has a new face. Heralding from the streets of Manchester is 7L is the outerwear brand ready to shake up the industry with a cutting-edge aesthetic.  For those looking to tackle the world head-on, whether it be the urban explorers of urban cityscapes or natures steeped hills, technical performance wear is an […]

Supreme gets the spotlight this with its ongoing collaborations with Levi’s and Clarks. More importantly, the brand is opening up its latest flagship location in San Francisco.  Other big releases include exclusive product from Rhude at its second pop-up with Maxfield L.A., a substantial amount of product from Bape and MCM, Cactus Plant Flea Market’s first […]

It’s official: fleece season has arrived and it’s shaping up to be bitter! So get ahead of winter with a selection of ten cross-brand fleeces for 2019. Just because it’s time to layer up and brave the cold, it doesn’t mean dress should suddenly become less pleasurable, and Pleasures apparel is exactly what it says on the […]

Moncler Genius welcomes the latest cutting-edge designer collaboration in their expansive roster as fragment design’s Hiroshi Fujiwara steps up the plate. fragment has been heralded over the years as one of the most exciting brands within the streetwear realm, ushering in big-name collaborations alongside Off-White, Nike, Moncler, and Dr Martens, with their take on Anti Social […]

Looking at 27-year-old Jacob J. Keller’s Internet presence, which spans seven years, is like looking at the progression of streetwear. Seven years ago, he was on his YouTube page, named AlwaysFreshApparel, rocking flat-brimmed snapbacks, Been Trill T-shirts, and Air Jordan retros. Today, his look, which is prominent on his Instagram account, is much more refined. His […]

Carhartt WIP digs deeper into their workwear heritage to launch their widest-ranging collection yet with Fall/Winter 2019.  Few brands on the market can boast a depth of workwear knowledge and heritage as extensive as that of Carhartt WIP, with a design catalogue that has been nurtured from basic to premium with each seasonal offering. Recent […]

Profound steps into introspection as they explore their namesake with the presentation of their SS20 “So Far, So Good” Collection. For the development of their Spring/Summer 2020 apparel collection, Profound established a narrative thread that sees them attempt to communicate the clash of the current generations social expectations and its acceptable expression of vulnerability. Expressed […]

Kanye West filed an application to trademark “Sunday Service,” meaning those prohibitively expensive socks he sold at Coachella could become available to a much larger audience in the near future.  Page Six reports that West filed to register the phrase on July 19 to use it in the apparel space, including on shoes, tops, dresses, […]

1Figures steps into the Summer with wardrobe essentials courtesy of the Signature Six capsule collection.  Those with their ears to the streets will be more than familiar with Chris Figures’ brainchild 1Figures. Built to embody the traditions of a movement born in the East London Borough Of Hackney, the brand exists as product of the […]