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Helly Hansen digs deep into their extensive archive as they head offshore for the HH-118389225 AW20 collection.  Inspired by their historic commitment to developing performance-driven, professional-grade products, Helly Hansen’s archival HH-118389225 reworks historical lines for a seamless premium capsule. Autumn/Winter 2020 puts a specific focus on HH’s late 90’s E-352 offshore survival suit developed for […]

PACIFISM explores the unique idea of a “Higher Power” as they took to London Fashion Week Men’s 2020 for a flawless showcase.  Stepping into Autumn/Winter 2020, PACIFISM looks to the individualised concept of a Higher Power as being rooted in the natural world, the universe, and religion. The exploration frames the messaging, symbols, colours, textures, […]

Once a year, the very finest in the realms of music, fashion, film, and visual arts converge in the City of Gold. Dubai, as you know, is a place filled with opulence and out-of-the-box occurrences. It is also home to one of the greatest lifestyle and culture festivals in the world, Sole DXB. Just shy of ten […]

Following the release of their eponymous apparel line, EJDER returns to form in collaboration with 3.PARADIS.  Off the strength of their final quarter of 2019, it looks like EJDER is preparing their fanbase for some strong footing to kick off the next decade. With four years of global streetwear excellence at their back, their debut […]

Your new tools for the city. The latest line up of vibe-heavy frames from Lexxola, titled “One Nine Seven Zero”, pays homage to 1970s nostalgia. Hand-crafted in Japan to the highest level of quality, Lexxola is single-handedly carving out a new genre in eyewear. With sleek silhouettes paired with lighter lens tints, each of their frames […]

Step into the deep end and face your fears with Mar Azul as they rise the streetwear ranks.  There is no denying that pop-cultural media has portrayed one of nature’s greatest predators as a villain, from the iconic Jaws franchise to the comically forgettable The Meg, Great White Sharks have been a constant icon of […]

Pentatonic showcase the possibilities of circular fashion as they team up with Johnny Hoxton on the O.P.E. Pendant. It’s no secret that the fashion industry is being called upon to do more for the environment, with brands of all sizes encouraged to peruse sustainable solutions, responsible design, and circular approaches to manufacturing and distribution. Furthering […]

Calik Denim took to Amsterdam for their second ‘Ever Evolving Talks’ to discuss sustainable solutions for the future of fashion.  Discussions on sustainability have been at the forefront of the fashion industry recently as climate politics dominate the news and drive society to make a conscious effort to reduce our carbon emissions to better combat […]

Club Fantasy’s endless euphoria continues to keep the energy alive as they tap a hand-selected pool of typeface developers for Collection 2.  Former Donda art director Joe Perez has been heralded as one of the most exciting creative leads of this generation, delivering some of the wildest album artwork, tour merchandise, and apparel lines the […]

Represent are turning the energy levels up to the max as they link up with Machine Gun Kelly for an exclusive capsule collection.  Fans that have been following George & Mike Heaton’s journey with Represent since the start will be familiar with the boys now 5-year friendship with Machine Gun Kelly, with the star sporting […]