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Unfortunately, buying in-demand sneakers these days isn’t as easy as it used to be. The chances of wandering into a retail store and finding a rare pair are slim to none, and even highly trafficked websites are as plagued with bots as ever, but apps are often more reliable. Thanks to raffle systems and an evolving aftermarket, […]

Collaborations reign supreme (no pun intended) this week with new sneakers on the way from notable names like Supreme, Skepta, Odell Beckham Jr., and more.  The week kicks with an exclusive drop of the “Magnet” Adidas Yeezy Boost 700 on Wednesday via Yeezy Supply. On Thursday, the Chinatown Market x Converse collection, Skepta x Nike Shox […]

The 20-year-old skater behind Instagram account @supremecopies doesn’t purchase or wear Supreme. He owns a couple of pieces, but he doesn’t love the newer stuff and has other financial priorities. But in terms of time, he dedicates a lot of it to the New York-based streetwear brand. He’s spent the last three years running the […]

Supreme’s collaborations have become more frequent in recent years, and the streetwear behemoth shows no signs of slowing down. The brand has collaborated with sports teams, sneaker retailers, leading jewelers, and French courtiers, and that’s just in 2019. Most recently, Supreme teased their upcoming partnership with Jamaican dancehall and reggae icon Buju Banton.  POST CONTINUES BELOW […]

As we hit the halfway point of 2019, streetwear is still leading the conversation in fashion. The definition of streetwear, and how people categorize it, has changed, but designers who authentically embrace tenets of the culture and interpret them in their own way are winning. Earlier this year, LVMH said the company observed revenue growth in […]

Thanks to his infectious energy and cosigns from Kanye West and T.I., Travis Scott had a name for himself when he released his debut mixtape Owl Pharaoh back in 2013. While some were quicker to jump on the bandwagon than others, Scott seemed to consistently win more people over from project to project as he […]

Memorial Day Weekend has come and gone, which means that the countdown to summer has officially begun. As if you needed an excuse to buy some more new threads, the return of warmer weather means it’s time to switch up your closet.  Despite being a fairly scarce week in comparison to most, there are some heavy hitters […]

From their early start working on a sneaker that was inspired by the Air Jordan III to making their collaborations release almost yearly like clockwork, Nike and Supreme have shaped our understanding of what it means to be a sneakerhead and how far someone will go to get a pair of sneakers. We’re about to take […]

Some creative collaborations from the likes of Supreme and Jean Paul Gaultier, Pyer Moss, Cactus Plant Flea Market, and more highlight this week of sneaker releases.  The drops begin on Thursday when Supreme and Jean Paul Gaultier releases a four-pack of flower-covered Vans. On Friday, Nike delivers another OG colorway of the Zoom LeBron III […]

For those in tune with the real, the idea that fakes proliferate may be troubling. For Supreme, whose close watch on their stock availability is obviously integral to the brand’s worldwide success, the battle against fakes is rife with complications almost too overwhelming to read about. In a new and notably rare interview with Business […]