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Having a major clothing brand was never something James Jebbia, Supreme’s founder, envisioned. When he opened Supreme’s doors in April of 1994 it was one of the only skateboard shops in SoHo, and he wanted to create a clubhouse for New York’s budding skateboard scene downtown. The shop was conveniently located near iconic skate spots like […]

CREDENTIALS: No. 1 album debut, first solo single to hit No. 1, four Grammys “To be the man, you got to beat the man.” — Ric Flair Depending on how you viewed it, To Pimp a Butterfly was one of two things. To most, Kendrick‘s third full-length was the moment in which he bucked the […]

Let’s just get it out of the way now: this list will piss some of you off. Chances are you’ll let us know about it in the comments section. “Y’all left out [insert name of local rapper with a decent Instagram following here]!! This whole list trash,” you’ll write. Maybe you’ll use an expletive; maybe you’ll add a […]

When I listen to Port of Miami 2, it feels like you know what the people want from a Rick Ross album and how to deliver that. But when you get this deep into the game as an artist, sometimes there’s a difference between what fans want and what you want to do. Do you ever […]

Twenty-twenty is going to be a real one. (And a real scary one geopolitics-wise, but that’s a whole other story.) In addition to (semi-confirmed) new releases from what you might call the Big Three of massively popular Canadian music—Drake, The Weeknd, the Bieber—we’ll also be hearing from a huge range of favourite artists both long-established […]

In the weeks after the robbery, Skyy’s life fell apart. Her job had been her life, and now it was over. “For the first time in my life, I didn’t want to do it anymore,” she remembers now. “He not only took my personal belongings, he took my career.”  She gets teary at the memory. […]

It has been a fantastic year for video games. We are reaching the end of the PlayStation 4 and Xbox One’s lifespans, which means that, in 2019, we saw the full extent of what these systems are capable of, both technically and narratively. Deeply realized single-player experiences dominated the gaming landscape this year—an eclectic mix […]

Dominance isn’t reserved for the playing field. Because if we learned anything about the world of sports in 2019, it’s that the modern-day athlete’s influence, power, and supremacy stretches way beyond the comparatively tiny boundaries of the court, pitch, or balance beam. Our criteria for what constitutes dominance is subjective, because, realistically speaking, how can […]

Defining a decade can be tricky, especially in an era where the last thing entertainment companies want to do is make less. Peak Content is the name of the game, and with everything from Disney’s Marvel Studios making serious bank from Marvel’s Cinematic Universe, Netflix throwing all kinds of bags to lure the biggest and […]

Ten thousand pieces of clothing. Artworks by Kaws and Futura. The first Levi’s jacket ever made. And more. The Japanese designer opens the doors to his archive in Tokyo. When NIGO® was 6 years old, he started collecting toys and figurines. One of the first things he got was a Donald Duck push puppet. But […]