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Ahead of an expected brand overhaul for KKW Beauty, Kim Kardashian has been confirmed to have filed trademark documents for the rights to what some are speculating could be a new beauty line name. On Monday, TMZ pointed out that Kardashian’s company had filed trademark documents to secure the SKKN rights, noting in their report […]

After Futura made his first public statement last week on the trademark infringement lawsuit he filed against The North Face earlier this year, the outdoor clothing brand has decided to phase out and discontinue the use of its Futurelight logo. “The North Face, as well as VF Corporation and its family of brands, are home […]

Adidas is taking aim at Thom Browne. According to The Fashion Law, the German sportswear giant is suing the American label over its signature stripe motif seen on everything from suiting and shoes to bags and opticals. Adidas claims Thom Browne is well aware of its Three-Stripe trademark, but has expanded its offerings into “sportswear and athletic-style footwear that bear confusingly […]

Cardi B’s company has filed documents in an effort to secure the rights to the phrase Bardi Beauty, which could potentially be used across a variety of products. As first spotted by TMZ early Thursday, Cardi’s Washpoppin Inc. is aiming to use the phrase on an assortment of beauty items. Per a summary of the […]

The brand that owns the late daredevil Evel Knievel’s intellectual property rights (K&K Promotions, Inc.) has filed a lawsuit against Disney, Pixar, and other Disney-related entities over Toy Story 4‘s Duke Caboom. K&K’s contention, which you may have guessed if you’ve seen the 2019 film, is that Caboom is a blatant IP theft of the legendary […]

In a move that almost makes too much sense, Post Malone is said to be aiming at the development of a World Pong League. According to TMZ, who broke the news on Monday in an article containing one peculiarly proportioned Photoshop job, Post’s legal team has filed for a trademark on the “World Pong League” name […]

Kanye West‘s company has filed for a “Yeezy” trademark of the beauty and skincare variety, according to a new report. TMZ said early Sunday that West’s team filed for a trademark that would potentially cover a number of products including makeup, nail polish, hair care, bath gels, moisturizers, face masks, eyelashes, shaving creams, fragrances, toothpaste, deodorant, […]

When Kylie Jenner’s video of her singing “Rise and shine” to her daughter Stormi went viral, the businesswoman turned the moment into merch, which sold out quickly. However, rumors began circling that Kylie had sent cease and desist letters regarding use of the phrase. On Sunday, the 22-year-old took to Twitter to debunk any such reports, […]

Kylie Jenner already has her own cosmetics company with Kylie Cosmetics, but now she’s looking to launch a line named after her daughter, Stormi Webster. As the Blast reports, Jenner filed a trademark application for a line of cosmetics titled “Stormi.” No further details on what the line would entail have been revealed, but she […]

Kanye West has failed to secure the trademark for “Sunday Service.” According to documents obtained by TMZ, the U.S. Patent and Trademark Office rejected Ye’s application to register the name because someone had beaten him to the punch. Officials determined the trademark would cause confusion, as “Sunday Service” was registered back in 2015 by man who used […]