Here’s a Look at Adidas’ Latest Collaboration With Beyoncé’s Ivy Park
Written by SOURCE on July 9, 2022
It’s an eventful month for the Beyhive.
Weeks after announcing her Renaissance project, Beyoncé gave fans a sneak peek at the next installment of her Ivy Park x Adidas. The range, titled “Ivytopia,” delivers an assortment of summer-ready pieces that fuse “natural and organic elements with futuristic details and shapes.” Designs include everything from metallic swimwear and crystal-print reversible bombers to long-sleeve mesh dresses and bucket hats.
Ivytopia also delivers a grip of footwear, such as new, futuristic iterations of the Savage sneaker, Ultra Boost, and Stan Smith.
“IVYTOPIA is truly about overcoming a trying time together and embracing that light at the end of the tunnel with shining optimism in looks that will transcend and elevate any occasion,” the brands wrote in a statement. “It’s time to emerge and rediscover the world around you.”
The collection includes men, women, and kids designs in a wide range of sizes. You can check out some of the products in the images below. Ivytopia will hit Adidas’ website on July 21 and select stores July 22.
A week after the Ivytopia drop, Bey will unleash her much-anticipated Renaissance album, which will include the previously released single “Break My Soul.”
“Creating this album allowed me a place to dream and to find escape during a scary time for the world,” she wrote in the project’s mission statement. “My intention was to create a safe place, a place without judgment. A place to be free of perfectionism and overthinking. A place to scream, release, feel freedom. It was a beautiful journey of exploration.”
