Joshua Vides Links Up With BMW for Collection Featuring Reimagined Logos
Written by SOURCE on October 4, 2021
ComplexCon returns to Long Beach Nov. 6 – 7 with hosts J. Balvin and Kristen Noel Crawley, performances by A$AP Rocky and Turnstile, and more shopping and drops.
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Joshua Vides, fresh off his collaborative effort with The Hundreds, is now teaming up with BMW and BMW M for a well-rounded initiative that includes an introduction of the visual artist into the luxury brand’s collaborative car program.
Also central to the link-up is a full collection of various pieces—spanning apparel, headwear, accessories, and home goods—boasting a reimagined take on the BMW and BMW M logos. Additionally, an X4 M Competition car that’s been painted by Vides will be on display in Los Angeles starting Oct. 8.
The Los Angeles rollout will also see the collection being available to shop via both the X4 M Competition installation at The Grove and the new BMW Cafe in the downtown area. Here’s the location info for both:
BMW x JV X4M Installation:
189 The Grove Dr.
Los Angeles, CA 90036
BMW Cafe by Matte Black Coffee:
1001 S. Broadway ave.
Los Angeles , CA 90015
Below, see a selection of lookbook images from the collection, which will be available starting Oct. 8 via Vides’ official site and the above-mentioned physical locales.
Next month, Joshua Vides will be at the 2021 edition of ComplexCon in Long Beach, where you’ll also have the opportunity to purchase items from his exclusive capsule at the Complex gift shop. Tickets for ComplexCon are on sale here.
