Lights, Camera, Action: Welcome DRAMA CALL to the Stage

Quickly rising the streetwear ranks, DRAMA CALL has exploded onto the scene to become an instantly recognisable name. With the launch of their latest collaborative collection, it looks the brand is here to stay, and they’re not afraid to stand their ground.

You’d be forgiven for seeing the name DRAMA CALL and running to the thought of a Hollywood production company, but you’d be playing yourself if you didn’t dig deeper to see what all the talk is really about. For the young brand, drama isn’t just about the theatrics of cinema, it is an introspective look into the unforgiving side of society, informed by the aesthetics of film and controversy displayed in American culture. This is where DRAMA CALL builds its reality, poking the hornet’s nest that is societies theatrics to reveal its sinister nature beneath the mask.

This commentary isn’t as doom and gloom as it may sound on the first reflection, with each collection pulling from a distinct subject matter, with the graphic treatment of each apparel piece serving as the brand’s talking heads on each topic. There is no clearer example than their iconic ‘BEVERLY KILLS’ slogan flip, with the statement t-shirt having released in both classic, and bloodied finishes. Their latest perspective sees them team up with rising star Col3trane on the two-piece ‘Heroine Kills’ collaboration, further exploring their early concepts through a darker lens. 

Releases from DRAMA CALL don’t tend to hang around for too long, so eye up current and previous drops below before you head over to their online store and grab a piece or two for yourself.